Wednesday, 9 February 2011

Review: No. 7 Exquisite Curl Mascara

I was lucky enough to be sent the brand new Boots No. 7 Exquisite Curl Mascara over the weekend. I got my hands on it late Sunday night when I got home from a weekend away in Wales. It was beautifully packaged as below.

And once opened revealed the sleek lilac packaging.

(The curved wand)

What Boots say;

The aptly named Exquisite Curl Mascara has a curved brush, tailored to enhance curl and volume. The unique formula with curl-setting polymer helps keep lashes lifted throughout the day. The result? It curls lashes by up to 90 degrees. Eyes look more open and lashes extended from root to tip - get ready to va va voom!
Available in Black and Brown/Black.

What Lisa Eldridge, No. 7 make up artist and creative director says;

"This mascara gives a lift to the lashes for a wide open-eyed look. The bend in the brush helps to manipulate the lashes into place and get a good coating at the roots."

This is my eye without mascara before application;

And after application;

(This is two coats)

As you can see both my top and bottom lashes look super long.

I have used this mascara twice now and I have found that the wand really separates the lashes and makes them form a natural curve.

The mascara itself is not too "liquid-y", I have problems with mascara when the formula is quite runny, those being that because I have quite long lashes the tips rub under my eyebrows and leave black marks throughout the day. So far, I have not experienced this with Exquisite Curl Mascara.

I didn't find it to give me too much volume, but the fabulous lengthening and curve it gave my lashes make for a great flirty, girly day time look.

For evening I might choose to use this with a volumising mascara along with liquid eyeliner for a more dramatic effect.

The curved applicator wand is a winner allowing you to get right into the corners and I didn't experience any clumping at all.

You can purchase Exquisite Curl Mascara now at Boots or online at on its introductory offer of £10 until the 23rd February when it will go up to £13.

No. 7 is also on a 3 for 2 at the moment.



  1. that made your lashes look SO long.
    i'll have to look into it.


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